August 23, 2022
42 Labs, LLC d/b/a Bixy (“us”, “we”, or “our”) operates the
www.bixy.com website and the Bixy advertising technology
(hereinafter referred to as the “Service”).
This page informs you of our policies regarding the
collection, use and disclosure of personal data when you use
our Service and the choices you have associated with that
Service means the www.bixy.com website and the Bixy
advertising technology operated by 42 Labs, LLC d/b/a Bixy
Personal Data means data about a living individual who can
be identified from those data (or from those and other
information either in our possession or likely to come
into our possession).
Usage Data is data collected automatically either
generated by the use of the Service or from the Service
infrastructure itself (for example, the duration of a page
Cookies are small files stored on your device (computer or
Data Controller means the natural or legal person who
(either alone or jointly or in common with other persons)
determines the purposes for which and the manner in which
any personal information are, or are to be, processed.
Controller of your Personal Data.
Data Processors (or Service Providers)
Data Processor (or Service Provider) means any natural or
legal person who processes the data on behalf of the Data
We may use the services of various Service Providers in
order to process your data more effectively.
Data Subject (or User)
Data Subject is any living individual who is using our
Service and is the subject of Personal Data.
Information Collection and Use
We collect several different types of information for various
purposes to provide and improve our Service to you. Types of
While using our Service, we may ask you to provide us with
certain personally identifiable information that can be used
to contact or identify you (“Personal Data”). Personally
identifiable information may include, but is not limited to:
- Email address
- First name and last name
- Cookies and Usage Data
We may use your Personal Data to contact you with newsletters,
marketing or promotional materials and other information that
may be of interest to you. You may opt out of receiving any,
or all, of these communications from us by following the
unsubscribe link or the instructions provided in any email we
We may also collect information that your browser or device
sends whenever you use our Service (“Usage Data”).
This Usage Data may include information such as your
computer’s Internet Protocol address (e.g. IP address),
browser type, browser version, the pages of our Service that
you visit, the time and date of your visit, the time spent on
those pages, unique device identifiers and other diagnostic
When you access the Service with a mobile device, this Usage
Data may include information such as the type of mobile device
you use, your mobile device unique ID, the IP address of your
mobile device, your mobile operating system, the type of
mobile Internet browser you use, unique device identifiers and
other diagnostic data.
We may use and store information about your location if you
give us permission to do so (“Location Data”). We use this
data to provide features of our Service, to improve and
customize our Service.
You can enable or disable location services when you use our
Service at any time by way of your device settings.
Tracking & Cookies Data
activity on our Service and we hold certain information.
Cookies are files with a small amount of data which may
include an anonymous unique identifier. Cookies are sent to
your browser from a website and stored on your device. Other
tracking technologies are also used such as beacons, tags and
scripts to collect and track information and to improve and
analyze our Service.
You can instruct your browser to refuse all cookies or to
indicate when a cookie is being sent. However, if you do not
accept cookies, you may not be able to use some portions of
Examples of Cookies we use:
Session Cookies. We use Session Cookies to
operate our Service.
Preference Cookies. We use Preference
Cookies to remember your preferences and various settings.
Security Cookies. We use Security Cookies
for security purposes.
Use of Data
42 Labs, LLC d/b/a Bixy uses the collected data for various
- To provide and maintain our Service
- To notify you about changes to our Service
To allow you to participate in interactive features of our
Service when you choose to do so
- To provide customer support
To gather analysis or valuable information so that we can
improve our Service
- To monitor the usage of our Service
- To detect, prevent and address technical issues
To provide you with news, special offers and general
information about other goods, services and events which we
offer that are similar to those that you have already
purchased or enquired about unless you have opted not to
receive such information
To help users share data with marketers for the purpose of
receiving personalized ads, marketing communications and
Legal Basis for Processing Personal Data under the General
Data Protection Regulation (GDPR)
If you are from the European Economic Area (EEA), 42 Labs, LLC
d/b/a Bixy legal basis for collecting and using the personal
Personal Data we collect and the specific context in which we
42 Labs, LLC d/b/a Bixy may process your Personal Data
- We need to perform a contract with you
- You have given us permission to do so
The processing is in our legitimate interests and it is not
overridden by your rights
- To comply with the law
Retention of Data
42 Labs, LLC d/b/a Bixy will retain your Personal Data only
for as long as is necessary for the purposes set out in this
the extent necessary to comply with our legal obligations (for
example, if we are required to retain your data to comply with
applicable laws), resolve disputes and enforce our legal
agreements and policies.
42 Labs, LLC d/b/a Bixy will also retain Usage Data for
internal analysis purposes. Usage Data is generally retained
for a shorter period of time, except when this data is used to
strengthen the security or to improve the functionality of our
Service, or we are legally obligated to retain this data for
Transfer of Data
Your information, including Personal Data, may be transferred
to — and maintained on — computers located outside of your
state, province, country or other governmental jurisdiction
where the data protection laws may differ from those of your
If you are located outside the United States and choose to
provide information to us, please note that we transfer the
data, including Personal Data, to the United States and
process it there.
submission of such information represents your agreement to
42 Labs, LLC d/b/a Bixy will take all the steps reasonably
necessary to ensure that your data is treated securely and in
Personal Data will take place to an organization or a country
unless there are adequate controls in place including the
security of your data and other personal information.
Disclosure of Data
If 42 Labs, LLC d/b/a Bixy is involved in a merger,
acquisition or asset sale, your Personal Data may be
transferred. We will provide notice before your Personal Data
is transferred and becomes subject to a different Privacy
Disclosure for Law Enforcement
Under certain circumstances, 42 Labs, LLC d/b/a Bixy may be
required to disclose your Personal Data if required to do so
by law or in response to valid requests by public authorities
(e.g. a court or a government agency).
42 Labs, LLC d/b/a Bixy may disclose your Personal Data in the
good faith belief that such action is necessary to:
- To comply with a legal obligation
To protect and defend the rights or property of 42 Labs, LLC
To prevent or investigate possible wrongdoing in connection
with the Service
To protect the personal safety of users of the Service or
- To protect against legal liability
Security of Data
The security of your data is important to us but remember that
no method of transmission over the Internet or method of
electronic storage is 100% secure. While we strive to use
commercially acceptable means to protect your Personal Data,
we cannot guarantee its absolute security.
Our Policy on "Do Not Track" Signals under the California
Online Protection Act (CalOPPA)
We do not support Do Not Track (“DNT”). Do Not Track is a
preference you can set in your web browser to inform websites
that you do not want to be tracked.
You can enable or disable Do Not Track by visiting the
Preferences or Settings page of your web browser.
Your Data Protection Rights under the General Data Protection
If you are a resident of the European Economic Area (EEA), you
have certain data protection rights. 42 Labs, LLC d/b/a Bixy
aims to take reasonable steps to allow you to correct, amend,
delete or limit the use of your Personal Data.
If you wish to be informed about what Personal Data we hold
about you and if you want it to be removed from our systems,
please contact us.
In certain circumstances, you have the following data
The right to access, update or delete the information we
have on you.
Whenever made possible, you can access, update or request
deletion of your Personal Data directly within your account
settings section. If you are unable to perform these actions
yourself, please contact us to assist you.
The right of rectification. You have the
right to have your information rectified if that information
is inaccurate or incomplete.
The right to object. You have the right to
object to our processing of your Personal Data.
The right of restriction. You have the
right to request that we restrict the processing of your
The right to data portability. You have the
right to be provided with a copy of the information we have
on you in a structured, machine-readable and commonly used
The right to withdraw consent. You also
have the right to withdraw your consent at any time where 42
Labs, LLC d/b/a Bixy relied on your consent to process your
Please note that we may ask you to verify your identity before
responding to such requests.
You have the right to complain to a Data Protection Authority
about our collection and use of your Personal Data. For more
information, please contact your local data protection
authority in the European Economic Area (EEA).
We may employ third party companies and individuals to
facilitate our Service (“Service Providers”), provide the
Service on our behalf, perform Service-related services or
assist us in analyzing how our Service is used.
These third parties have access to your Personal Data only to
perform these tasks on our behalf and are obligated not to
disclose or use it for any other purpose.
We may use third-party Service Providers to monitor and
analyze the use of our Service.
Google Analytics is a web analytics service
offered by Google that tracks and reports website traffic.
Google uses the data collected to track and monitor the
use of our Service. This data is shared with other Google
services. Google may use the collected data to
contextualize and personalize the ads of its own
For more information on the privacy practices of Google,
please visit the Google Privacy & Terms web page:
42 Labs, LLC d/b/a Bixy uses remarketing services to advertise
on third party websites to you after you visited our Service.
and serve ads based on your past visits to our Service.
Links to Other Sites
Our Service may contain links to other sites that are not
operated by us. If you click a third party link, you will be
directed to that third party’s site. We strongly advise you to
We have no control over and assume no responsibility for the
content, privacy policies or practices of any third party
sites or services.
Our Service does not address anyone under the age of 18
We do not knowingly collect personally identifiable
information from anyone under the age of 18. If you are a
parent or guardian and you are aware that your Child has
provided us with Personal Data, please contact us. If we
become aware that we have collected Personal Data from
children without verification of parental consent, we take
steps to remove that information from our servers.